AssetPulse successfully deployed its RFID tracking solution at New California Academy of Sciences Natural History Museum Construction Site in San Francisco

AssetPulse Completes Pilot for Tracking Construction Equipment at New California Academy of Sciences Natural History Museum Construction Site in San Francisco

AssetPulse, a Silicon Valley startup focused on delivering complete customizable RFID-enabled asset tracking solutions announced the successful completion of the first phase of its deployment to keep track of rented construction equipment at remote job sites. Assetpulse's solution packaged its RFID-enabled AssetGather software for keeping track of assets along with Active RFID tag and reader technology from RF-Code to keep track of various parts including those belonging to a 150 foot tall tower crane erected at the construction site for the New California Academy of Sciences Natural History Museum in San Francisco's Golden Gate Park. The project was commissioned by Stafford Tower Cranes as part of an effort to keep better track of its rental equipment that is distributed at various job sites across the country. High value construction equipment - such as tower cranes, is shipped and assembled from many smaller parts that can easily be misplaced and lost between jobs.

“We are excited about the capabilities of the asset tracking solution that Assetpulse has put together,” said Patrick Stafford, President of Stafford Cranes. “The ability of the AssetGather RFID-based tracking system to accurately inventory and monitor rental equipment and parts as they move across job sites will be a key competitive advantage for us.”

The web-based AssetGather software provides up-to-date asset and inventory reports in any web browser by integrating with a range of automatic identification technologies including passive, semi-passive and active RFID as well as bar codes. For this project AssetGather integrated RF Code's 433 MHz Mantis-series active RFID tags and readers.

“This project posed many interesting challenges given the open environment and the metallic nature of the equipment being tagged in a construction setting,” said Vijay Sarathy, co-founder and VP of Marketing at AssetPulse. “Besides demonstrating the viability of Active RFID technology under such conditions, we have also demonstrated our ability to rapidly deploy a seamlessly integrated RFID-enabled asset tracking solution using our AssetGather software to deliver tangible business value to customers.”

“This project is indicative of the increasing demand we see for reliable, robust real-time asset tracking solutions,” said Mitch Medford, CEO of RF Code. “We are delighted to be working with partners such as AssetPulse that are leveraging our proven RFID platform of Mantis active RFID tags and readers, to help satisfy the customer needs for critical asset tracking solutions.”

AssetPulse's offering - AssetGather, will be on display at RFID World 2007, being held at the Gaylord Texan Resort in Dallas, TX between March 26 and March 28, 2007 in the AssetPulse Booth # 1326.

Customer looking for a solution or System Integrators looking to work with AssetPulse on real-time asset tracking solutions with RFID should visit AssetPulse at RFID World or contact us through the website at

About RF-Code

RF Code provides enterprise-class active RFID technology and solutions to discover, track and monitor the condition of critical assets, inventory and personnel. Founded in 1997, the company has developed an award-winning hybrid RFID software platform and patented solutions for active RFID operating at 433 MHz and 303 MHz. RF Code and its world-class roster of integration partners develop solutions that are used around the world in demanding industry environments including healthcare, defense, manufacturing, transportation, hospitality, aerospace, information technology and homeland security. For more information, please call (877) 969-2828 or visit

About AssetPulse

AssetPulse is a San Jose, California based company focused exclusively on providing complete customizable RFID solutions for tracking assets in various industries, including IT, Healthcare, Construction, Oil & Gas and Rental Assets. AssetPulse's solutions integrate seamlessly with fixed and mobile RFID readers using Passive, Semi-Passive and Active RFID, RTLS Technologies or bar-codes. For more information, please call (408) 872-3104 visit

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